At Mix Bag of Interest, we value clarity, transparency, and trust. This Sponsored Post Policy outlines how we work with brands, agencies, and partners while ensuring that our editorial integrity remains uncompromised.
1. What Counts as a Sponsored Post
A sponsored post is any piece of content created in collaboration with a brand or agency where compensation is provided in the form of:
- Payment
- Product samples
- Services
- Event access
- Affiliate partnerships
All sponsored content is clearly disclosed in accordance with Indian advertising guidelines and global best practices.
2. Editorial Independence
Every sponsored post must align with the values and content themes of Mix Bag of Interest.
We do not publish:
- Misleading claims
- Unverified data
- Content that conflicts with our editorial ethics
- Requests to hide sponsorship disclosures
All opinions expressed in sponsored posts are honest, experience‑based, and written in our editorial voice.
3. Content Guidelines for Sponsored Collaborations
To maintain quality and consistency, sponsored content must meet the following standards:
- Clear value for readers
- Accurate information backed by credible sources
- No keyword stuffing or manipulative SEO practices
- No requests for do‑follow links in exchange for payment
- No adult, gambling, crypto‑scam, or harmful categories
We reserve the right to decline collaborations that do not align with our content philosophy.
4. Disclosure Practices
Every sponsored post includes a clear disclosure at the beginning of the article.
Examples include:
- “This post is published in partnership with…”
- “This article contains sponsored content.”
Disclosures are non‑negotiable and follow ASCI and global FTC‑style guidelines.
5. Links and SEO Policy
To maintain search integrity and comply with global guidelines:
- All paid links are marked as nofollow or sponsored
- We do not accept manipulative SEO requests
- We do not publish pre‑written content without editorial review
- We ensure that all links fit naturally within the article’s context
Search performance depends on multiple external factors, so we focus on delivering high‑quality, reader‑first content rather than guaranteed outcomes.
.6. Review and Approval Process
Before publication, sponsored content undergoes:
- Editorial review
- Fact‑checking
- Formatting and readability checks
- Compliance verification (disclosure, link attributes, category fit)
Turnaround time varies based on project scope.
7. Usage Rights
Unless otherwise agreed:
- Brands may share the published link
- Full content reproduction requires written permission
- Screenshots for social media are allowed with credit
We retain copyright over all original content.
8. Payment Terms
Sponsored posts are published only after full payment is received and verified.
Invoices are sent directly by us once deliverables and timelines are confirmed.
Unpaid collaborations will not be drafted, scheduled, or queued.
9. Contact for Collaborations
For sponsored content inquiries, partnerships, or media requests, please reach out via our Contact page.